Privacy Policy

The purpose of this Privacy Policy is to establish clear guidelines for the way AllerGuard processes data.

The Privacy Policy protects personal information by regulating AllerGuard’s use of the information you provide when you use the website www.allerguard.eu.

AllerGuard is committed to protecting the confidential information of all users when online, and we fully respect all requests for confidentiality regarding personal information provided online. We are aware of the need for appropriate protection and correct processing of all personal information we receive.

Consent

You consent to our collection and use of your personal information in accordance with this Privacy Policy when you subscribe to our newsletter service with your email address and by using this website. We undertake to place a continuously updated version of the Privacy Policy on the website.

If you do not accept the Privacy Policy, please do not use this website.

Information we collect

AllerGuard requires newsletter subscribers to provide their personal information, in the form of an email address, which is necessary for us to send the requested emails to these subscribers.

AllerGuard collects only the personal information that is necessary, for example email address and name, to provide the service you request.

We only retain personal information for as long as necessary in relation to the stated purposes and for a maximum of 5 years.

Who we share the information with

Personal information provided on www.allerguard.eu is disclosed only for internal use and to selected and trusted third parties who may use your personal information for the purpose of delivering goods that you have ordered through AllerGuard.

We use the payment module from Shopify.com, and when you make a purchase on our website, all your information is encrypted and processed in accordance with the required security measures and legal requirements.

AllerGuard also only discloses personal information to others, for example fraud registers, in accordance with applicable law if the relevant user commits misuse or fraud.

We do not sell, distribute or rent your personal information to third parties unless we have your permission to do so or unless required by law.

Information for statistics and improvements

To further develop and improve our websites and to target our marketing, we compile statistics on how users use the pages. The statistics are used in summarised form, for example to see which pages and browsers our customers use most.

We use Meta Pixel and Meta’s Conversions API (Facebook/Instagram) to measure the effectiveness of our advertising and to show relevant advertisements to visitors to our website.

This means that information about your visit – for example which pages you visit and whether you complete a purchase – is shared with Meta.

You can read more about how Meta processes this information and how to opt out of this type of data sharing under your “Off-Facebook Activity” settings on Facebook.

Partners / trusted third parties

Some personal information is managed by a third party (data processor), which stores and processes personal information on behalf of AllerGuard in accordance with this Privacy Policy and applicable data protection legislation.

Microsoft

Yourpay

Shopify

PayPal

Luna Bank

Visa

MasterCard

MobilePay

GLS

DAO

PostNord

Meta (Facebook/Instagram)

Contact AllerGuard to view data processing agreements.

AllerGuard.eu contains links to other websites. Please note that AllerGuard is not responsible for the privacy or content of such other websites, and AllerGuard therefore accepts no responsibility in relation to other websites.

Furthermore, AllerGuard does not endorse any product or service displayed on any third-party website. You should exercise your own caution and check the privacy policies of such websites.

Cookies

In addition to the information you enter yourself in connection with newsletter subscriptions and other services, www.allerguard.eu uses cookies.

Read more about our cookies and further information about how to delete cookies under:

https://allerguard.eu/side/cookies

On every visit to the website – regardless of the presence of a cookie – we record the user’s browser type, operating system, host and the URLs of the pages visited.

This data is used in an aggregated and anonymous form for statistical analysis of the general use of the website.

Contact, amendment and updating of the Privacy Policy

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights you have, please call +45 2726 4566, email info@allerguard.eu or contact us at Fædresmindevej 4, 5250 Odense SV, Denmark.

Under applicable data protection laws, we are the data controller for your personal information.

Last updated: February 04, 2026